Personal voice when you read something, and it feels like someone is talking with you. Good copy is written from one person to another, not to the masses. For most writers, it is about how you convey your intentions that can unleash the most powerful human motivation, emotion. Emotional responses are the most well-known drivers to igniting an action.Book discovery meeting
I found myself in this situation writing this, scrambling for the right words on how to convey the importance of copywriting, trying to trigger emotions with my reader. In my struggle, I realized the most powerful message was my truth, writing is hard but when done right, it can live for eternity. Check out our services below and schedule a discovery meeting now!
- Ann Handley
Our expert copywriters have helped many businesses tell their story in a way that is personal and thought provoking. We also know how copy translates to websites, emailers, print materials and much more.Contact Modern Marketing today to begin improving your messaging and start connecting with your client on a personal level.
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